The Intelligent Approach

The Typical Banking Approach

The Typical Broker Approach

Step 1. We get to know you first by completing a Needs Analysis

• We realize that everyone’s different and that a one-size-fits-all approach is completely inappropriate. 
   

• There are literally hundreds of products available today.  Choosing the wrong product may prevent you from reaching your goals, and at worst, cost you thousands of dollars.
   

• The typical banking approach is very helpful.
   

• They already know you and will do their best to understand your needs
   

• The problem is that a bank will offer you their products only

• Obtain a SIN and complete a credit check

Step 2. Qualification.

• Qualifying you for a mortgage involves a review of your employment, credit and property requirements.

• Great products, but not everyone qualifies for them.
   

• Many banks have difficulty satisfying self-employed people, people with degraded credit and non-standard properties.
   

• Many of today’s most competitive mortgage solutions don’t come from banks.
   

• An inexperienced broker may not qualify you properly.
   

• Poor qualification can cost you thousands of dollars!  You may qualify for a better rate, but that’s only if your broker knows where to send your application.

Step 3. Personalized Assessment.

• We provide you with a written assessment
   

• This assessment provides you with details on your credit and a historical comparison of fixed versus variable interest rate strategies.

• No written assessment
   

• Few if any details on options and alternatives
   

• Little explanation as to why the product was recommended

• Many mortgage brokers ask you what you think is the right product.
   

• Who’s the expert here?